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Table 7 Average variance extracted

From: The cultural and heritage tourist, SEM analysis: the case of The Citadel of the Catholic King

Construct Average variance extracted (AVE)
Expected heritage quality EPQ 0.893
Expected cultural quality ECHQ 0.877
Perceived heritage quality PPQ 0.769
Perceived cultural quality PCHQ 0.713
Perceived value PV 0.693
Satisfaction SATIFAC 0.887
Moderated perceived cultural quality PCHQ*PV 1.000
Moderated perceived heritage quality PPQ*PV 1.000